Tuesday, September 21, 2010

In the Mood

Besides being one of my favorite Glen Miller pieces, getting In the Mood is also part of why I pick certain books over others. I like descriptions. I like leisurely introductions. A steady diet of blood and mayhem on page one, paragraph one, line one, gets tiresome and makes me long for a gentler, more easy-going opening.

Let's talk about the weather. Most experts will advise writers to eschew descriptions of the weather in the opening segment of their novels. It was a dark and stormy nightitis, I guess you'd call this tendency. However, if you're writing a gothic romance, weather is a character. Also, if you're writing about San Francisco, and ignore the fog, you're not writing about San Francisco. Maybe it's all about pacing. I dunno.

I like weather. It's capricious. A good writer can do a lot with the weather. Guess I'm just getting tired of the sound-bite approach to everything. Shortened attention spans require shortened introductions. The next step will be shortened middles and truncated endings. I can almost visualize the approved model of the novel of the 21st century as a Tweet.

Give me weather descriptions. Give me a leisurely introduction, when I'm in the mood for one. Take the time to build that fictional world. All good things take time.

Thursday, September 16, 2010

BSP- How Much is Too Much?

Most writers know they must be their own publicity managers - scheduling book signings, orchestrating blog book tours, and doing whatever it takes to get the word out on their latest opus. Unless you're the BIG NAME, you can pretty much count on a budget of zippo from your publisher to help you in the marketing. So, what's good, what's bad, and what's ugly here?

Websites and Blogs

If you're a writer, you need a website and one that showcases your interests, gives information on who you are, what you write, and how readers can contact you. You can spend a fortune or do this on a budget. The best time to get your site up and running is before the book is out. Building your presence takes time. Fortunately, with a website, the investment of time and effort is heaviest up front. All the more reason to get this job done before your book hits the market.

Spend some time checking out other writers' websites, noting what you like and what you don't. If you find what you're looking for, contact the writer and get info on who did the site. You'll need a domain name and for a small annual fee, this name is yours forever. Best to get it while it's still available.

Blogs are ongoing and can be time-intensive. They're a good way to connect with other writers and readers. Get yourself a good title that catches the eye and put yourself on a regular schedule - sort of like flossing your teeth. Find a niche you want to blog about and get going. Again, this is best done before the book comes out.

***Put Counters on Both Website and Blog -You want to see how many people have checked you out (hits)

***Link Your Website and Your Blog - You'll double your internet investment

Signature Lines

Use the Option function on your email account and create a signature line that includes your website and blog. Add the title of your upcoming novel with the projected release date.

Twitter and Facebook

If you tweet, keep it brief. Once you've told the world you have a new book out there, how do you keep from annoying potential book buyers? If you're writing nonfiction, you can post a helpful tip or hint on your subject every day. Provide a service and you'll get a following.

Include your novel's title or cover on your profile and consider having a page for the book itself. You can ask people to become fans.

And Now for the Question du Jour: How Much BSP (Blatant Self Promotion)  is Too Much?

My answer: When it's too much. Everyone has a different pain threshold, but some current practices cause me to grind my teeth. Some of my pet peeves regarding emails:

Including the cover of your novel in your email signature line
Snippets of reviews praising your book
Repeat emails to your Contact List, offering your book for X amount of dollars, plus shipping and handling

What's your biggest pet peeve in the BSP department?

Monday, September 6, 2010

Writing Retreat Opportunity

Here's a great opportunity presented by my friend and fellow writer, Jennifer Sander. She's the author of The Complete Idiot's Guide to Getting Published (Alpha Books).
Women’s Writing Retreat Weekend at Lake Tahoe with the author of The Complete Idiot’s Guide to Getting Published
“A room of one’s own,” Virginia Woolf once famously suggested, is what a woman needs to get any writing done.  Alas, even if you have a writing room in your house, the rest of your house is still there to interrupt you when you sit down to focus your creativity… Wait! Did you remember to start the dishwasher this morning?  Better get up and check.  Oh, is that the doorbell?  Look, a neighbor has arrived to chat.  And did you ever return those phone calls from yesterday? Better do it now before you forget.   Finally, a moment arrives when you can get back to your thoughts and really dig in… my, but how the time has flown and now you’ll need to get dinner started.
Sound familiar?  Instead, why not spend the weekend in Lake Tahoe in a quiet room at “Write By the Lake” with other women writers, lots of wine, and wonderful food?  I’ll be there too – Jennifer Sander, of The Complete Idiot’s Guide to Getting Published and some fifty other titles.  A former Random House editor and long time book packager and publishing consultant, I’m happy to build a cozy fire and chat all night long about the trials and tribulations of the publishing world. 
Other than drinking wine, what else happens on a Women’s Writing Retreat Weekend?  The schedule looks like this:
Friday: Arrive late afternoon for introductions, socializing, and weekend goal setting. Dinner will be served at 7:30
Saturday: Breakfast before 9, private writing from 9 until 12.  Lunch break and a short walk to the lake, afternoon writing time from 1:30-5.  Dinner at 7:30.
Sunday: Breakfast before 9, writing from 9 until 12.  Lunch break, another bit of leg stretching, another round of goal setting, and then writing all afternoon until it is time to head back down the hill. 
$345 fee includes all: a private room and all meals and drinks.  I hold this small event a few times a year at our South Lake Tahoe house, with a maximum of three writers each time.  This is your chance to get started on a new project, finish up an old one, or just sit quietly and let your thoughts and creativity surprise you.  Let me know if you are interested, I’d love to see you there!
Jennifer Basye Sander, co-author, The Complete Idiot’s Guide to Getting Published, founder, Write By The Lake, A Writers’ and Publishers’ Retreat.
New dates for Fall:  August 27-29, Sept 24-26,  a midweek retreat from Sept 20-22, and Oct 1-3.  If any dates work for you, book now, they do go fast!  Contact Jennifer at basyesander@yahoo.com, or 916-791-2101. You can also find us online at www.writebythelake.com.

Thursday, September 2, 2010

The Book Cover

The book cover for Headwind is ready - almost. This morning's post covers some of the details of the process. How important is a book cover? It's important. Covers can make the difference between picking up a book or giving it a pass.  This is an area where self-publishing needs some serious guidance. I've seen some covers out there that curdle the blood - garish, off-putting, or just plain blah - some of these covers make me wonder if the book is worth the trouble of skimming the first few pages to see if the author can write. It's painfully obvious from the get-go that some of these folks are color blind and shouldn't be let loose with the clip art function.

So, what makes a good book cover? Readers have come to expect a certain type of cover for each genre (category). Here are two easily recognizable types of novels with their easily recognizable covers.

Romance

Romance novels generally feature some skin (or a lot of skin) along with bosomy females and muscular males. Thse folks can be in a liplock, serious level embrace, or she may be hoisted up in his capable arms.

Westerns

Horse. Rugged cowboy on horse. Athletic woman on horse. Rugged cowboy and athletic woman on horses. Galloping. Stetsons. Crimson sunset. Rail fences. Mountains and plains in the background.

Art through Time

Pulp fiction is a great resource for studying cover art. Think gumshoes, rich women in trouble, gats, hard liquor, smokes, and danger. Some of these covers were downright lurid and often didn't have much relationship with the story or the characters in the novel. Their purpose was to grab your attention and they did it well. Nice to know they're having a resurgence.

My Cover

The cover is nearly done. We've changed Katrin's coat from dark blue to red and lightened the image. All that's left is to add the title and the wraparound information. Here's what the final version of the art looks like for Headwind: The Intrepid Adventures of OSS Agent Katrin Nissen.

We wanted the cover to have a noir aspect and yet show determination and hope. Next time, I'll share the finished product and load the trailer. Happy reading everyone!

Sunday, August 22, 2010

In Defense of Adverbs

Adverbs have been demoted as a valued part of speech - sort of gone the way of Pluto as a planet. It's too bad, actually, as adverbs definitely have their place in the language. Mostly, their demotion is confined to dialogue tags, those parts of conversation peppered with "he said" and "she said." According to the industry standard today, writers are to use said as opposed to chortled, snarled, argued, growled, burbled, and a host of other verbs that indicate state of mind. The thinking is that readers tend to expect said  and pass over it as they read, while more energetic verbs cause readers to pause and digest your verbiage instead of plowing relentlessly onward through your characters' conversations.

Times change. Tom Swift, hero of a previous generation, liberally interspersed adverbs throughout. Tom Swifties became so much a part of the culture that people enjoyed bantering them about. Anyone out there have a favorite Tom Swiftie to share?

Anyhow, adverbs as a part of speech (there are eight of them, if you still remember your 8th grade English), have been relegated to the back shelf. I am violently opposed to the current practive. Definitely opposed. If this were a conversation, I'd state that over and over again.

Friday, August 13, 2010

Seven People You Meet at Writers Conferences (II)

Welcome back to the continuing saga of Seven People You Meet at Writers Conferences.

Characters

Writers are always looking for characters to populate their novels and the best places to find these creatures are where people congregate. Some good places to do people watching are coffee shops, airports, cafes, and Writers Conferences. For some reason, writers are some of the most interesting characters you'll ever meet, and if you do your people watching at these get togethers, nobody is going to even notice you're observing and recording, because everyone is walking around with notepads and pens and laptops. It's a golden opportunity. To illustrate, here are just two characters from the last conference I attended.

The Woman in the Parrot Hat

Writers go to conferences for a variety of reasons - networking and agent catching are the two principal ones. I believe this lady fell into the second category.She was determined to be noticed, and noticed she was. She was the only person wearing an oversized yellow straw hat adorned with a multi-colored stuffed parrot glomped onto one side and a smattering of gaudy feathers artfully cascading off the rim and tickling her shoulder. To say she was a conversation piece doesn't do this trooper justice.

For four days she wore this hat, accessorized with a pastel rainbow broomstick skirt. She was a credit to her genre. The headache she nurtured must have been of gargantuan proportions and yet she plowed ahead, a Carmen Miranda d'une certain age.

Was she noticed? You betcha. Was she a character? You bet your pinfeathers. I spent some time thinking about her and speculating. There's a character there, for sure.

The Balding Man in the Green Sateen Cape, Tennis Shoes, and Long, Gray Beard

In the interest of gender equity, this gentleman did himself proud. He was a tad scary, and if I were an agent, I might have been a bit reluctant to listen to his pitch. However, he soldiered on, cape and all, like a Green Hornet closing in for the sting. I don't know if he was successful in snagging an agent, but he definitely got their attention.  I believe his genre was fantasy and it was clear he was living the dream.

A character? Most certainly and one that had the potential for going in a variety of directions.

Me

I was the only completely normal person there, with my 1940s cloche hat, rhinestone brooch and earrings, and evening dress. I don't understand the reason for the second looks. Must have been an inner beauty thing. 

Monday, August 2, 2010

Seven People You Meet at Writers Conferences (I)

For any writer, but especially for writers who want to break into the market, a writers conference can be the best investment. There are about a gazillion of these affairs held at various times during the year, so finding one that fits your wallet and your schedule isn't all that difficult.

The Pacific Northwest Writers Association (PNWA) holds their annual conference in Seattle in July and I highly recommend it. I've been attending for about three years now and each time I connect with more fascinating people (writers are a neat bunch of folks) and learn more about the craft of writing. So, what can you find at one of these shindigs? Plenty!

Writers

Writers are nice people, and by and large they're willing to share everything they've learned along the path to publication. It's easy to strike up a conversation while you're standing in line (and there are lines beaucoup), having your morning cuppa, in the elevator, parking garage, the hotel lounge, corridors, and so forth. Every place your set your feet, you will find writers. They're easily identified by the name badge hanging around their necks.

PNWA conveniently lists the genre (category of writing) each person works in, so don't limit yourself to talking with people just in your area. Branch out! You'll learn much more about the craft and the process of getting published if you cast a wide net early on in your career.

Business Cards

Have a bunch of these to hand out to everybody who is breathing. If you don't have any yet, start collecting what other writers share with you and see what kind of information you need to have on these cards.


Here's my card for Headwind and I handed out over 200 of the creatures at the conference.
It's got the cover, my name, the ISBN, and contact info for me, along with the first line of the book trailer. A great source for business cards is Vista Print (www.vistaprint.com). Check them out!